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Google tests non-search-related ads

"The ads would not have to be related to the content of the publishing site, nor would it have to be text-based, which is the traditional format used by Google when displaying ads related to search results. The ads could contain graphics and some simple animation.
Google launched a test of the new offering Monday with a select group of advertisers, a spokesman said. The service is expected to be generally available in the 'coming weeks.'"
Editor's note: DoubleClick, a company that offers similar services, has just been bought for $1.1 billion.

- 21.8.05 -

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